Mistakes Prom Planners Make: #2 Lowering Prices Like It’s 1999!

I don’t know why school dances prices are being lowered when every other want in the world is raising their prices. Kids want snacks they pay a higher price and will pay a higher price next year. Milk and bread go up in price but you still allow yourself to stress over planning an event on a shoestring budget. Think of all the things you could do with the extra cash. How about adding a real value service to your event? Unless you can show me something that is actually lowering their price on a regular basis you shouldn’t be lowering yours. In 2013 and beyond homecomings should be $40+ and proms should be $80+ based on added value. Catering to the fringe students that really don’t want to go isn’t going to help you improve sales and will only add stress. Imagine a day where you set the price early ($80) and then find the right value vendors based on pre-ticket sales? From there you can project your revenue and really add value. Don’t undervalue your dance by thinking by lowering prices the fringe students will show up in droves. Price your dance so that you add great value and have something left over for the school or club sponsoring the event.

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Pierce Brunson is a high school motivational speaker that founded Firefly Event Photography and Entertainment, LLC. He has 15+ years of experience in education, coaching high schools students, and fund- raising. He helps students have fun, be more productive, encourage and strengthen school spirit, and boost the enthusiasm of graduates as they follow the path of their choosing. Contact Pierce Brunson at (727) 599-6153 or pierce@fireflyepe.com to set up a meeting for more info to help your students enjoy their high school days.

Firefly Event Photography & Entertainment, LLC specializes in a creative and unique photography system that helps high school event sponsors add long-term value to dances, special events, and graduations.
We believe that prom photography should be creative, cost effective for all students, and accessible for years. Those are your students’ images; no one should hijack their pictures and charge unfair sums of money for them to enjoy a copy.

Visit FireflyEPE on a regular basis via your favorite social networking site. Our blog is full of information that helps with planning, promotion of your prom and advice on how to properly encourage a student committee to deliver a great event.